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Heath and Goldberg achieved when Performing for a similar media start out-up enterprise. Following a several months of working on the company and tests prototypes, they chose to launch a crowdfunding marketing campaign to raise money for that products. Their to start with 24 hrs of marketing campaign lifted in excess of $25,000, which they utilized to fund the 1st few rounds of production. The Bombas team released a web site and a Kickstarter website page in September 2013, and officially launched in October 2013.